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Should An Intern Operate Your Corporate Twitter Account?

In: Social Media

re: @chrisbrogan’s tweet:
chrisbrogan Is Twitter an intern-level responsibility for a business? http://tinyurl.com/5u75pe . Look@comments
Like anything with Twitter, the more transparent you are, the better. It depends on the social media related goals of the company. I see pros and cons to this dip-your-toe-in-before-jumping-in strategy.
If the intern is twizzlin’ to get a sense for web [...]

PermissionTV Enables Non Linear Entertainment

In: Social Media

Remember when you were a kid and you watched the Dukes of Hazzard every week with your family? Or how about getting really psyched around the holidays partially because of the specials?

The scheduling, the anticipation, the holding your bathroom breaks until the ads. The “bust out the popcorn” as Jeff Chausse put it, that is [...]

The Social Media Effect: Businesses Engaging on Twitter

In: Social Media

I have been very vocal about my disdain for the MBTA, particularly over the past winter when they were significantly late nearly every day. When asked about why, they flat out lied to us about why they were late and we later found out that the conductors themselves were on a soft strike. [...]

What Makes a Good Client?

In: Social Media

Matt Rogers emailed me a about great article on best practices for companies using agencies by Sam Decker. The article is called 6 Best Practices for Agencies. The article summarizes some of Sam’s experiences using 10 or more agencies and technology service providers. This (combined with Matt’s suggestion) got me to thinking about [...]

Can Glassdoor.com Be a Change Agent?

In: Music, Social Media

Looking at my LinkedIn network of over 200 people, most people have been at more than one organization. If you take a random sample and interview you are bound to hear politically correct stories like

I wanted more money.
I felt under appreciated.
I did not get along with my boss.
I found a better opportunity.

Or you might [...]

Hey Nanoblogs. What About the Money?

In: Social Media, Technology

We rely on the Internet to do everything from communicating with our friends, families and colleagues to choosing a new cappucino maker. A good deal of the technology we provided for your webbing enjoyment is free, but supported software with guaranteed uptime generally does not exist without a revenue model (for long). Companies like [...]

Can Plurk Work?

In: Social Media, Technology

YASMMeT /yaz’ met/ 1. (acronym) yet another social media messaging tool
Plurk is the latest yasmmet. It’s clearly a “competitor” to the popular twitter system. Twitter essentially is an open version of popular instant messaging platforms like MSN Messenger and AOL Instant Messenger. Plurk has an opportunity to capture social market share, [Notice that [...]

Twitter Summed Up in a Song

In: Social Media, Technology

Was Mama Cass an inspiration for twitter? My 5 year old was singing this song the other day and I immediately thought of twitter. I find myself putting things on twitter just to see if someone else will identify with my references. Other times because I tweet just because I need to get something [...]

If you have not been to Twitturly.com, you are missing out on the second most most important Twitter resource. The twitter search tool Summize is number one.

Joel Strellner has thoughtfully created a tool that gives us insight into the most popular URLs from the past 24 hours. Each time someone types in a link, [...]

What Do I Advertise Here? Monetizing Facebook.

In: Social Media

I am ecstatic to see my (former?) client and good friend Matt Rogers embracing social media and blogomania. Matt is currently in Baylor University’s Executive MBA program and has been sharing insights from his life and his Baylor coursework via his new blog, Free Flowing Thoughts.
Matt recently told me that he was starting a [...]

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